Virtual Reality Industry Outstanding Growth, Current Trends, Future Growth Study and Strategic Assessment | Coronavirus Effects
Market Highlights
Virtual
reality in healthcare is expanding providing many benefits such as surgery
simulation, robotic surgery, and skills training. The major advantage of VR in
healthcare is that it assists healthcare professionals in acquiring new skills
and training on new operating procedures which can be practiced in a safe
environment. In the field of diagnostics, virtual reality helps medical practitioners
to obtain better insights as compared to MRI scans and other methods, thereby
eliminating the need for invasive procedures or surgeries, unless absolutely
required. Samsung Electronics, Facebook Inc., Google LLC, Microsoft
Corporation, and Sony Corporation are the major players operating the global VR
market.
VR remote platforms are widely being used for sales
meetings, schools, and universities. This, as a result, allows the market to
garner tremendous traction worldwide. According to Market Research Future
(MRFR), the global virtual reality software market is expected to grow at
double-digit CAGR over 11% throughout the forecast period (2018 – 2023).
Besides, the growing penetration of cloud computing and smart, connected
devices act as one of the main driving factors for the market growth.
Additionally, the proliferation of the Internet of things
(IoT) and improving cloud computing delivery in business applications boost the
growth of the VR software market to the extent. Stringent compliance,
regulatory requirements, and increased deployment of web and cloud-based
applications positively impact market growth. Increasing enterprise budgets for
the virtual meeting are also driving greater interest in investment
opportunities in this high-growth sector.
Conversely, security compliances and growing
cyber-attacks are significant factors estimated to impede the growth of the
market. Also, the lack of technical expertise poses challenges to the growth of
the VR software market up to some extent. Nevertheless, the proliferation of
the BYOD trend and the Internet of things (IoT) connected devices would support
the market throughout the assessment period.
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Segmentation:
The
global virtual reality market has been segmented on the basis of component,
device type, technology, vertical, and region. Based on component, the
market has been segmented into hardware and software. The hardware
segment has further been divided into semiconductor components, sensors,
and displays. The software segment has further been divided into software
development kits and cloud based. The device type has been segmented into head-mounted
displays, gesture tracking devices, projectors & display walls, and 3D
cameras. The technology segment has been sub-segmented into non-immersive,
semi-immersive, and fully immersive. The vertical segment has been
sub-segmented into consumer electronics, aerospace & defense,
healthcare, commercial, industrial, and others. The region includes North
America, Europe, Asia-Pacific, and the rest of the world.
Global Virtual Reality Software Market – Regional Analysis
North America dominates the global virtual reality software market. The
largest market share attributes to the increasing demand for identity and
access management solutions. Besides, vast technological advancements in the
region increase the size of the VR software market, offering a favorable platform
for the technology to evolve further. Moreover, increasing demand for high-end
custom immersive presentations in small & medium companies, schools, and
universities boosts market demand in the region.
Furthermore, growing numbers of businesses, alongside the increasing
penetration of cloud computing in the region, substantiate the market growth.
Also, factors such as the rising adoption of IoT products, connected devices,
and technologies contribute to the increase in the market. The North American virtual
reality software market is projected to retain its dominance throughout the
estimated period.
Europe stands second in the global virtual reality software market. The
market is driven by substantial technological advancements such as the private
beta of new remote platforms and the proliferation of intelligent connected
devices. The burgeoning automotive and IT industry in this region is a key
driving force pushing up the growth of the VR software market in the European
region. Furthermore, the well-established infrastructure in the region
propels the market growth, allowing faster implementation of advanced
technologies.
The Asia Pacific virtual reality software market is growing rapidly.
Factors such as the increasing number of businesses and growing inclination
towards cloud platforms drive the regional market growth. Moreover, the growing
adoption of IoT solutions & devices in rapidly developing countries, such
as China, India, Japan, and South Korea, foster the growth of the regional
market. Besides, increasing numbers of prominent players in the region
influence the growth of the regional market.
Global Virtual Reality Software Market – Competitive Analysis
Fiercely competitive, the VR software market appears fragmented due to
the presence of several well-established players. To gain a larger competitive
share, industry players incorporate strategic initiatives such as
collaboration, mergers & acquisitions, expansion, and product &
technology launch. Matured players invest substantially in R&D to develop
the technology and to upgrade their existing portfolio. They also invest in
expanding their global footprints, transforming the business landscape in the
future. Top companies strive to come up with advanced solutions to maintain
themselves in the market competition.
Major Players:
Players leading the global virtual reality software market include
Microsoft Corporation (US), Google Inc. (US), Blippar Inc. (UK), Metaio Gmbh
(Germany), Pixologic Inc. (US), Qualcomm Incorporated (US), WorldViz. (US),
Oculus VR, LLC (US), Starbreeze Studios (Sweden), HTC Corporation (Taiwan),
Razer Inc. (Singapore), and BAE Systems AB (Sweden), among others.
Industry/Innovation/ Related News:
July 28, 2020 --- AfterNow (the US), a leading provider of mixed reality
technology specializing in holographic user interfaces, augmented and virtual
reality launched its new software - AfterNow Prez Remote in Beta, claiming it
the future of remote. AfterNow is working on building the future of
human computing with augmented reality and artificial intelligence.
The new solution - AfterNow Prez Remote in private beta delivers more
engaging remote meetings, harnessing the power of augmented & virtual
reality to avoid zoom fatigue.
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Forecast till 2027
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