Data Analytics Market Analysis, Cost, Production Value, Price, Gross Margin and Competition Forecast to 2027 | Coronavirus Effects
Market Highlights
Data analytics is the process that involves analyzing, storing and
collecting large data sets to discover trends and more useful information that
can be used for relevant business decisions. In the recent times, companies
have implemented big data analytics to increase the organization's sales,
customer service, enhance logistics, improve efficiency, and risk management in
the crisis caused due to COVID 19 pandemic. During this situation, most of the
big companies are working from home, data analytics is being a vital aspect for
the businesses to make its revenue amid lockdown worldwide. This scenario is
making the market of data analytics more and more stable despite world pandemic
caused by COVID 19.
Data
analytics leverages cutting edge algorithms to enable management in making
efficient decisions. Market Research Future (MRFR) has offered an assessment
which unravels that the global data analytics market is expected to garner a
valuation of USD 77.64 Bn by 2023 up from USD 12.01 Bn in 2016. It is also
expected that the global market I presumed to strike a CAGR of 30.08% over the
forecast period 2017 to 2023.
As per research, while the year 2019 has been a tremendously eventful
year for data analytics, 2020 is estimated to be the year of data! The mount in
the adoption of this aspect of data analytics, including machine learning and
AI solutions has skyrocketed data analytics generation, and its need robust
implementations have scored the market’s value to a great extent.
The global data analytics market has witnessed continuous and robust
augmentation in the past few years and is proposed to continue this same path.
Under the assistance of data analytics, organizations are now efficiently
leveraging data in extracting essential insights, which can be used to generate
actionable decisions. In the past some years, data analytics has been primarily
used to empower organizations to make the most profitable business choices. All
these factors have also contributed to the growth of the market.
The big data analytics market is also driven by organizations that
realize the operational advantages of using analytics solutions that authorize
organizations to target better consumers, enterprise-grade security, surge
access to cloud-based models, continue vendor consolidation, and data
governance solutions offered by market vendors. As per the same study, the key
trends impacting the data analytics market is the Internet of Things (IoT)
adoption and proliferation of data, data fuelling machine learning and AI
growth, as well as data strategy becoming central to C-level business planning.
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Regional
Front
South America, North America, Europe, Asia Pacific, the Middle East
& Africa (MEA) and Rest of the World are the major regions studied for the
market’s growth.
Among these, the North America region, predominantly the US, is leading
and is possible to sustain its leadership in the coming years with 80% of the
investment from the major players existing in the region. North America led the
data analytics market in 2018 and is likely to maintain its position over the
assessment period. The main factors are encouraging market growth in this area
with the rise in cloud services adoption in various industries and the adoption
of advanced analytics solutions among SMEs.
Owing to the mounting saturation of data analytics giants in the Asia
Pacific and Europe are also the factor behind high investment in the market.
Segmentation:
Based on type, the segments of the global data
analytics market are predictive analytics, prescriptive, analytics, descriptive
analytics, customer analytics, and others. Among these, the predictive segment
held the largest share in 2016 and is expected to maintain its holding over the
next few years.
On the basis of solution, the segmental
assessment of the data analytics market covers data management, data
visualization, data mining, fraud & security intelligence, and data
monitoring. The data management segment is expected to lead the growth of the
market in the years to come.
By application, the segments of the global
data analytics market identified in this MRFR report are ERP, SCM, HRM, and
database management. Among these, the ERP segment accounts for the maximum
share of the market and is anticipated to exhibit the highest CAGR across the
projection period.
On the basis of industry, the segments of the
data analytics market are BFSI, it & telecom, manufacturing, retail &
e-commerce, energy & power, healthcare, transport & logistics, media
& entertainment, and others.
Based on deployment, the global data analytics
market has been divided into cloud, on-premise
By organization size, the key segments of the
data analytics market are small & medium enterprise, and large enterprise.
Top
Players
SAP SE (U.S.), Microsoft Corporation (U.S.), Oracle Corporation (U.S.),
Looker Data Sciences, Inc. (U.S.), Amazon Web Services Inc. (U.S.), Dell Inc.
(U.S.), SAS Institute Inc. (U.S.), Datameer Inc. (U.S.), Alteryx, Inc. (U.S.),
and IBM Corporation (U.S.).
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Global Data Analytics Market, By Type (Predictive, Prescriptive),
Solution (Data Management, Data Visualization), Application (ERP, SCM),
Industry (BFSI, IT & Telecom, Manufacturing), Deployment (Cloud,
On-Premise), Organization Size – Forecast (2017-2023)
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